What exactly is Digital Marketing? Where do you usually go when you have a question about, well, anything? You are not alone if you answered Google. People have been using Google as a verb almost since its inception. Even Buffy the Vampire Slayer used the term in an episode back in 2002, making it the …
How To Configure Google Analytics? What exactly is Google Analytics? Google Analytics is a free tool that uses statistics and web analysis to help you understand your customers’ behavior. Google’s popular digital analytics service monitors and reports on website traffic. For example, if your business operates an online store, Google Analytics can be used …
The Importance of SEO for Your Business: SEO Benefits and Why SEO Is So Effective If you’ve ever discussed digital marketing techniques, you’ve probably heard the term SEO thrown around. You may be aware that SEO is important and has to do with search engines. But exactly what is SEO? In this article, we will …